How to Choose Which Charity to Support?

—————————————————————————————————————————–

When you do good at work, you feel good. And when you feel good at what you are doing, you are more likely to develop a positive mindset towards charity giving and society. But how are you going to choose the right charity for you and for Corporate Social Responsibility (CSR)?

Choosing the right charity will lead to a fruitful partnership and big wins for your business and the cause that you are supporting. Your generous support can impact the lives of many people.

Think about how the NGO you’re thinking about supporting will suit your company ethos. If you pick an NGO that suits your values,  would be an excellent choice for your firm reputation. And what if that increases your brand awareness?

How To Choose A Charity To Support

Find an NGO that aligns with your business’s vision and values. For example, a disaster management company might pick a charity that deals with disasters & play a proactive role in disaster management.

Here both the corporates & individual donors can see our top tips for choosing the right charity to support:

1. Decide the category:

If you don’t have a charitable cause in mind, you will need to choose one to explore further. There are several different types of NGOs that provide support or service to many kinds of groups.

• Disaster Management NGOs can help raise money to deal with sudden disasters.
• Medical NGOs can help raise money to find cures or help people in costly medical treatments.
• Educational NGOs help underprivileged students get a good education or pursue higher education through Career Development Scholarship.

2. Narrow your Search Category:

If you have decided to donate your time or money to a disaster management NGO, you should determine what cause in that category you feel is close to you.

• There are specialized NGOs in every broad category.
• Do some research on philanthropic causes within your category of interest.

3. List out & prioritise what’s relevant to you:

The simplest way to choose a philanthropic cause is to think about issues in your life that are close to you and deserve addressing. Maybe you lost a loved one in a natural calamity, or you remember your school days where you didn’t get sufficient infrastructure required for quality education.

• Think about what & where you would like to see change through charitable giving.
• It will be more natural to support a cause with that you have an emotional connection.

4. Finding the Right Charity Online:

Several websites specialize in providing people quick and easy access to lists of the NGOs for which they’re looking. Many sites also provide information about the NGOs, like financial statements and various certificates.

• Websites like giveindia.org allow you to search by several categories.
• Government portals like ngodarpan.gov.in keep extensive lists of charities State-wise.

5. Verifying the legitimacy of the charity:

Before choosing a charity, you must confirm that the charity is reputable & registered with thenationaltrust.gov.in. While charitable giving is a noble effort, some people try to take advantage of others by posing as non-profit organizations. These fake NGOs can have detailed websites and seem extremely official, so it’s best to confirm their legitimacy through a third party: preferably an official site.

• Look up the charity you’ve chosen on a website like giveindia.org if you haven’t already.
• If it is a local charity, search on ngodarpan.gov.in to confirm their legitimacy.

6. Verify the scope of the NGO:

If you have decided to support an NGO that benefits people within your society, then you want the NGO you have chosen to serve in your area.

• If you would like to support a charity that benefits policemens’ children of your area, you may choose to support an educational trust providing Scholarships, especially to these children.

A Rundown of Choosing a Suitable NGO

Supporting an NGO connects you to something that is important for you and lets you make an impact for good. Whether it’s a local organization in your area or a global charity spanning continents, their work should align with your vision, values & emotions. But one must not be blinded by the charity’s emotional promotions. Before choosing the right charity, you must verify its legitimacy & scope of work.

Everyone has their preferential category for which they want to contribute, but what about natural calamities & their victims!

Do you know every year, millions of Indians, were affected by natural disasters? Due to climate change in different parts of the nation on an untimely basis, the humanitarian crises have become more complex than ever.

To deal with disasters, Sakal Relief Fund was formed with the vision to play a proactive role in disaster management. So if you wish to make a difference in society, you can donate directly to Sakal Relief Fund to contribute directly to society.

For more information, you can call on 9881099908 or you can write to us at support@sakalrelieffund.com or you can donate online.